Social media recruitment is now the new way and potentially one of the best ways to source new candidates for employers. Social media sites were created to bring people together to freely interact and share out their lives. It has now changed the way HR professionals carry out their recruitment process, especially with the introduction of LinkedIn in 2007.
LinkedIn is the biggest professional social network where people can post their CV’s and experience on their personal profiles, connect with other professionals in their field of work and search for jobs that may not usually be available on other job boards. Facebook and Twitter are also being utilised, as companies make their own pages to source and contact potential candidates directly.
So what exactly are the pros and cons of using social media recruitment?
There is no doubt that social media has completely changed the way the recruitment process is carried out. LinkedIn (94%) currently tops the list of usage by recruiters, with Facebook (54%) as runner up and Twitter coming in third (39%).
So what can we expect in the future for the relationship between social media and recruitment? We predict that social media will become a fundamental part of the recruitment process, with consultants having to adapt their practices to fit in with social media in order to stay ahead of the competition.
What are your thoughts?