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Digital Strategist/Senior Digital Strategist REMOTE

  • Location Berkeley Heights, New Jersey
  • Job type Permanent
  • Reference BBBH113498

A Healthcare / Pharma Agency client is looking for a Senior Digital Strategist to join its remote in-house marketing team for a full time position driving the marketing initiatives of several key healthcare accounts. The Senior Digital Strategist will champion all things digital : marketing, analytics, technology, search, & social -- creating, deploying & optimizing campaigns across digital channels.

Responsibilities:

  • Mine data for insights to develop strategies and success metrics to share with clients
  • Serve as an expert internally & externally, selling solutions to clients by articulating compelling ideas, backed by data and experience
  • Develop, launch, and optimize digital campaigns across all relevant channels
  • Lead a team of Digital Strategists through strong communication & collaboration
  • Bring new processes & capabilities to the organization
  • Collaborate with internal teams & external clients to ensure the delivery of high-quality campaigns on-time & on budget
  • Run analytics reports and present findings to internal teams and external stakeholders

Qualifications

  • Pharma / healthcare marketing agency experience
  • 5+ years of digital marketing experience in a combination of digital strategy, SEO, SEM, Social Media, Paid Social, UX, digital media, content strategy, QA testing, Content Management, etc.
  • Understanding of regulatory in healthcare & pharma
  • Experience conducting digital research, developing insights, and creating measurable digital strategies
  • Experience with Google Data Studio, Google Analytics
  • A Plus for certifications in Google, HubSpot, Veeva, etc.
  • Basic understanding of Marketing automation platforms & CRM
  • Strong Excel & PowerPoint

Please get in touch for more information : kate.st-john@investigo-us.com // ‪(917) 512-9516‬