Suitable where the pool of candidates is potentially large


  • Proactive approach to attract passive candidates not looking at other opportunities

  • If confidentiality is required candidates can be required to sign an NDA

  • Full referencing of shortlisted candidates

  • Consistent and uniform interview assessment

  • Protects the organisation’s brand equity

  • High level of mutual commitment


  • Fees are paid over 3 stages

  1. Commencement

  2. Shortlist stage

  3. Start date

  • Is search also required?

  • Cost of marketing and advertising?

  • Branded adverts attract 7x the number of applicants when compared to unbranded adverts