Recruitment Marketing Manager

Recruitment Marketing Manager

Permanent

Hybrid working - London based

£40,000-£47,000 per annum

Local Government

• Do you have expertise in attraction strategies particularly social media and other professional networks with the ability to assess trends and patterns using data analytical approach?
• Are you comfortable being on camera as well as creating, editing and publishing videos on social media?
• Do you boast experience in writing a variety of different documents for a variety of audience?
• Have you been in a similar setting previously where you have used various platforms such as TikTok to deliver innovative ways to highlight organisations new vacancies, their benefits, culture and more importantly, why it's a great place to work?

If this sounds like you, then get in touch ASAP

Having worked the Head of Recruitment & Talent previously, I am delighted that they have engaged me once again on an exclusive basis to help them to support them with this important and really fun hire, as they recruit their new Recruitment Marketing Manager on a permanent basis.

The Recruitment Marketing Manager, reporting into the Recruitment Business Manager is responsible for ensuring the organisation can attract the best talent in the marketplace, whilst delivering value for money. This role will strategically plan the council's marketing plan for the attraction of talent as well and operationally deliver attraction campaigns. The Recruitment Marketing Manager will position the council as an employer of choice and build an effective, blended attraction strategy in partnership with our media provider.

The role will seek to lessen the utilisation of recruitment agencies, building direct talent pipelines for the organisation.

Main responsibilities

• Plan and implement a recruitment marketing and employer branding strategy to attract high-quality applicants.
• Position the organisation as an employer of choice in the market, attracting quality applications across all sectors without the use of recruitment agencies.
• Gain organisational buy in across all directorates on attraction and branding strategies, understanding the individual needs of business services
• Plan and manage recruitment media campaigns and newsletters
• Create and publish engaging videos to attract candidates to the role
• Schedule social media plans across the year including national events e.g. World Social Work day
• Build and curate the talent pool and the approach to talent pooling to ensure talent segregation and communication that is bespoke to sector needs.
• Build and deliver campaign style approaches to meet the needs of business requirements where multiple hires are requested.
• Lead on the development and build of the organisation's career site and hold responsibility for all local content management.
• Support managers to create engaging job descriptions
• Identify the tactics and platforms that will be most effective in reaching a specified target audience
• Track, measure, and report on all attraction methods, ensuring future investments are data led.
• Monitor Glassdoor and other social media platforms to engage with reviewers of the organisation
• Design, plan and deliver recruiting events such as job fairs to attract candidates to join our organisation
• Create monthly reports to analyse the success of the marketing methods used to attract candidates to the council.
• Work closely with Strategic HR Business Partners department to develop creative ways for addressing recruitment challenges
• Keep abreast of new trends in social media channels
• Build effective relationships with external providers for example Linkedin, Training providers, Recruitment agencies etc

The duties and responsibilities outlined in this job description are not exhaustive and may be subject to change. In addition, you will be required to undertake any other reasonable duties consistent with the basic objectives of the post as directed by your manager.

Benefits

• Generous annual leave entitlement
• Excellent pension scheme
• Opportunity for an organisation that truly embraces flexible/hybrid working
• Company laptops and smart phones will be given to all employees for the duration of your tenure
• Plus additional benefits such as cycle to work scheme, employee vouchers/discounts and much more

What next?

If you believe you possess the right skills and experience to succeed in this role, then I want to talk with you ASAP. For further information or to receive a full JD, please send your updated CV to richard.grove@investigo.co.uk or apply below.